How it works
One workflow, from product
to publish-ready photo.
Phottr isn't a one-click filter. It's a designed workflow — we shape it around your catalog, then automate the parts that waste time. Here's the whole path, end to end.
We fix the process before we automate it.
In a short consultation we map where your time and money actually go, and set the image standards your whole catalog will follow — framing, margins, background, and who approves what.
- Map current cost & time per photo
- Lock the look: framing, margins, background
- A simple, repeatable process your team can run daily
Your phone is the studio.
Anyone on the team places the product and taps the shutter. The app guides framing and lighting so every shot lands on-standard — no photographer, no studio, no rig to buy.
- Guided capture keeps every shot consistent
- Hundreds of products a day, one person
- Nothing to install in a room — the studio travels
Background, shadow and light — handled.
Phottr relights the product with studio-quality light, drops it on your chosen background, and adds a natural shadow — all to the standard you set in step one. Need more? Virtual backdrops and on-model looks too.
- AI relight, keeping your preset background & padding
- Virtual backdrops — wood, marble, concrete
- Virtual model — flat garments, worn in seconds
Raw 
Publish-ready Quality control, without the email chains.
Photos land in the cloud where your team comments, sets statuses and signs off against the standard. Nothing goes out until it's approved — and everyone sees the same source of truth.
- Comments, statuses and approval checkpoints
- Catch off-standard shots before they publish
- One shared place — field, office and reviewers
Approved 
Straight into your store.
Approved photos flow to wherever they need to live — your e-commerce platform, a shared drive, or your own systems over the API. No manual re-uploading, no renaming marathons.
- Native Shoptet & Google Drive export
- Custom export pipelines & API
- Consistent naming & structure, automatically
The result
Publish-ready, every time.
No rig. No black box. A workflow you own.
The others sell you a machine or a magic button. Phottr gives you a system you understand and control — end to end.
Just an iPhone
No turntable, no light box, nothing to buy or bolt down. The whole studio fits in a pocket and travels to the product.
Your standard, your sign-off
You set the look and approve every photo. The AI works to your rules — it doesn't decide them for you.
One connected system
Design, shoot, edit, review and publish live in one flow — not stitched together from apps that don't talk.
See the workflow on your own products.
Book a 30-minute demo, or start free with your iPhone today.